Rush Launch Full Design Rebrand
Sep 14, 2023SASKATOON, SK - The Saskatchewan Rush Lacrosse Club have embarked on a new era of professional lacrosse in our province, with a full rebrand.
On Wednesday, the National Lacrosse League organization unveiled a completely new look, including a new primary logo featuring a bison head and other secondary designs.
"Once we returned to play after the pandemic, we conducted an evaluation of our brand and where we wanted to go in the future as an organization. One thing that stood out was our logo and how it didn’t really reflect our province and our home," - Tyler Wawryk, VP Team Business Operations.
"We feel our new logo is a strong representation of who we are as a team and also who we are."
The full transition means the old logos will be semi-retired, with brand new home and away jerseys for the upcoming 2023/24 NLL season.
"As our team on the field grows into it’s next phase we felt the timing was right to introduce a new look to coincide with a new era of Rush lacrosse, and most importantly to reflect our home here in Saskatchewan and on Treaty Six Territory," - added Wawryk.
Fully redesigned Saskatchewan Rush merchandise is now available as well at the FEZ.